What is Anchor Text? How to use it effectively

A lot has changed on the internet over the past few years. Most businesses promote their business over the Internet, through websites. Because of this, search engine optimization (SEO) has received much attention and investment of resources. In on-page SEO, Anchor textAnchor text density plays a leading role.

Learn the concept, how to use anchor text in SEO.

What is Anchor Text? Classification, how to use Anchor text effectively

1. What is anchor text?

Anchor Text is the highlighted, featured text that appears as a hyperlink. Once clicked, the reader will be taken to the next web page containing relevant information.

You can easily recognize Anchor text by the link text in blue or with an underline on the website.

What is the concept of Anchor text and how to distinguish Anchor text from normal text?

How to create anchor text: You determine the keyword to insert the link, bold the keyword and insert the link on that keyword.

Example how to create anchor text in HTML code: Taimienphi.vn

2. The role of Anchor Text in SEO

2.1. Anchor Text helps improve website rankings

When the article is inserted with strong keywords and optimized, it has the ability to reach a wider audience of readers. Before that, right from the presentation of the content, you need to pay attention to choosing the right keywords.

Many website content editors even try to incorporate related articles into their work using Anchor Text. This selection helps to provide more useful information to the user, and is often appreciated by search engines.

2.2. Anchor Text helps articles contain more information, reducing bounce rate

Inserting another link into a blog post using Anchor Text makes the entire content more informative. Existing users not only find out what they are interested in through an article, but also look for more information. So having more links to other content will give them a variety of useful options.

Using anchor text helps link articles together, increases readability, and improves click-through rates on blogs.

2.3. Anchor text helps search engines better understand the content of the article

However, it is a fact that attaching Anchor Text in SEO and internal links can make matters more complicated because readers cannot access information in sync with each other.

So to use these tricks, you need to be careful and creative. If Anchor Text is working properly, your entire web SEO process will be better too. Search engines will better understand the blog, thereby accurately evaluate the content it provides, as well as show your site in the first page of search results.

All these issues are really important when one wants to make his website stand out and be more creative. But the question is how to insert and arrange the Anchor Text effectively, in accordance with the article content.

3. How to use Anchor Text effectively

Using anchor text effectively in SEO is not an easy task. Depending on the field and keyword competition, SEOs will choose to use Anchor text with appropriate density.

Planning to use Anchor text, calculating the percentage of Anchor text on the website will be much simpler with the Anchor Text Over Optimization Tool.

– Click download Anchor Text Over Optimization Tool latest here

3.1. Make sure to convey the right content

Before inserting an anchor text, you need to make sure that it is concise, but conveys the main content. Any reader will feel uncomfortable if they often have to use a dictionary to understand information. The best way is to choose Anchor Text that is creative, easy to understand and directly related to the topic.

Learn how to use anchor text most effectively in SEO

3.2. Anchor Text containing the title of the page or domain will attract more readers

The results of various surveys and analysis of traffic data show that people are more likely to click on links that contain some information related to the topic they are searching for or even include their name. sites with a good reputation.

Therefore, when inserting Anchor Text, you need to pay attention to use links of trusted websites to ensure traffic.

3.3. Make sure an Anchor Text is not repeated often

A creative world needs people to constantly innovate, and only quality content will help your website or blog grow.

Creativity is also extremely necessary in creating and using different Anchor Text, even if the main topic of the article is the same, you still need to have new content, find the Anchor Text with similar theme to link to the article.

Anchor text is an important factor determining website rankings. The knowledge, how to optimize Anchor text shared in the above article is not constant and can change with each update of Google’s algorithm. However, one thing is for sure, understanding the true nature and practice of using Anchor text effectively will help you develop your website and improve your Google search engine rankings.

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To get to the top quickly and sustainably, you need to ensure that the onpage + offpage SEO factors on your website match the criteria of Google’s website evaluation. Here are 7 on-page SEO techniques The best 2020 that you need to use to improve your website’s search rankings.