How to increase sales when selling on Facebook

According to sales management experts on Facebook Codon.vn https://codon.vn To be able to increase sales on Facebook effectively, you just need to follow 6 simple ways below to increase sales quickly.

How to increase sales when selling on Facebook

1. Sell directly with Shopify

Did you know that you can sell directly by importing products into Facebook? If you still don’t have a Shopify store, consider creating one for yourself, as the app is fairly fully integrated with Facebook. With just a few simple steps, you can create your own store on Facebook.

This is not simply an online store. With this method, your followers not only become buyers but also become part of your advertising campaign through likes, comments, and shares.

2. Attract viewers

Facebook can be considered as a useful tool to attract viewers, and then use different methods to market products and then sell.

Users may not click on your page if they know you are trying to sell something. However, if you show them a funny video, a good article, for example, they will access it without thinking too much. Once they have visited your website, at its simplest, you can use cookies to advertise products for 90 days. Try to attract as many customers and make them familiar with your product.

By using a sales funnel, you can market to every single person who is interested in your product or service. If you simply show product ads, users will never get interested and will never click on that ad.

Start with attracting viewers, then offer a purchase offer, and a sale that they are hard to refuse. That way, you’ve turned a casual viewer into a potential customer.

3. Combine with email marketing

You can combine Facebook with email marketing to encourage customers to subscribe to your sales channel. Whether it’s a free trial, a free product giveaway, or a free app, … your main goal is to get your customers’ email addresses.

Once they are on your list, you can send them ads and promotions, which will help you improve sales.

4. Use images as scrolls

Roll ads can help display multiple products on one screen and keep viewers curious. It can also highlight options for a particular product, such as different colors of a piece of jewelry.

To do this, you can use Facebook’s Carousel Format solution – a feature that allows displaying 3-5 images/videos, titles, links, … in the same ad unit.

5. Use short videos (15 – 20 seconds)

Earlier this year, Facebook updated its algorithm to prioritize videos. How often do you create custom charts, images, … for your site? If not, create multiple videos/animations and upload them to Facebook. Then, increase the reach of these videos using Facebook Ads.

Direct visitors to your landing page to get their email address or cookie. Many companies don’t have the resources or bandwidth to create videos; Therefore, if you find a reasonable method for your video to go viral on Facebook, you will have an advantage over other competitors.

6. Livestream on Facebook

Another video option is Live Stream Facebook, it’s one of the simplest tools to record and share videos at the same time. A notification will be sent to your followers when the livestream starts, and they can like and share while you are still working on this.

When finished, the livestream video will become a Facebook post. If you have your own YouTube channel, you can cross-promote with this video.

Many big brands have used this livestream feature of Facebook. For example, Chevrolet live-streamed the launch of their new electric vehicle and saw it as a great way for die-hard fans to get the big news before anyone else.

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In terms of market share and business development tools, Facebook is a strong competitor of any other social networking platform. Try the methods above to see how your brand will grow! For more information, please refer to it How to use Facebook to increase sales here.