Eat all the ice cream and sell it for 10 sticks, Pokemon fans still can’t buy it

Auctioning and selling limited edition products at sky-high prices is not a strange thing, especially with a popular brand like Pokemon. Many rare Pokemon cards or antique game discs have been successfully sold for up to billions of dong. Collectors, they accept to spend crazy money just to satisfy their passion, even buying an ice cream to eat like this.
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Earlier this summer, Japanese ice cream maker Akagi Nyugyo released a special Pokemon-themed version of popular ice cream cone brand Garigari-kun. A box of 6 ice cream sticks is usually sold for only 350 yen or 3.3 dollars (~ 76,000 VND). The production quantity is not much and many stores in Japan are closed due to the epidemic, making it difficult to buy these ice cream boxes. As a matter of fact, it began to be overpriced on second-hand markets. As reported by SoraNews24, such an ice cream cone is being sold for 50,000 yen (~$472, more than 10 million VND).

Moreover, what buyers care about here is not whether the ice cream is good or not, they just want the stick – that’s right, it’s the stick left after we’ve eaten all the ice cream.
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It sounds crazy, but there is a reason why some people spend tens of millions to buy a seemingly useless ice cream. That’s because Garigari-kun has special symbols attached to some of the sticks (like the prize programs we often see). Normally 1 lucky stick can only be redeemed for 1 other free ice cream at convenience stores but this limited edition allows purchasers to exchange for an exclusive Pokemon trading card featuring Zarude, a new mythical Pokemon best in franchising.

SoraNews24 also said that, instead of buying ice cream to exchange, the Zarude card can be sold directly on online stores, even at a cheaper price, only about 30,000 yen. Perhaps for those who are looking to buy a stick, they simply want to add it to their collection of Pokemon products, not the real purpose of the Zarude card.​