In the previous article, Taimienphi.vn has reviewed for you some advantages and disadvantages of Facebook advertising. The next article below Taimienphi.vn will introduce you to the basic types of advertising on Facebook.
Advertising on Facebook or Facebook Marketing is the current “trend”. Most users pay more attention to Facebook ads than ads on other platforms. Moreover, Facebook is one of the most popular social networking platforms today, which makes it easy for marketers to reach and expand their audience.
Basic types of Facebook ads
In the following article, Taimienphi.vn will introduce you to the basic types of advertising on Facebook.
Basic Types of Facebook Ads
1. Multi-Product Ads
This type of advertising is also known as Carousel Ads. With this type of ad you can promote many different products at the same time, then compare the number of users and reach between the products.
2. Domain Ads
This ad type contains a single image with a description in the top corner and a link in the bottom corner to redirect users to your website. These ads are also known as Page post link ads. This is the most popular ad type on Facebook and most advertisers choose.
- See also: Link Check 20% of Facebook text
3. Video Ads (Video Ads)
Video ads (Video Ads) are gradually becoming popular, and this is also a way to interact with users. The content that the video conveys is “worth” a thousand times more than the text content.
This form of Facebook advertising is used for retargeting as well as brand awareness. You can retarget audiences with ads by duration. Video ads deliver real performance compared to other ads.
4. Offer Ads
As the name implies, with this type of advertisement you will provide some information about promotions and offers in your ad. This type of advertising is mainly used to target existing customers and audiences by offering them special offers.
Regular Facebook ads redirect users directly to your website, while Offer Ads provide options for users to receive a promo code and then visit your store (online and offline). .
5. Canvas Ads
Canvas Ads are an interactive form of Facebook advertising. To create these ads you can visit the tab Publishing Tools on page.
6. Lead Ads
Basically, this type of ad is no different from regular Facebook ads (Standard Ads). The only difference is that Lead Ads are focused on getting user information without leaving Facebook. Through these ads you can get information such as email, username, … .
7. Branded Content
Branded Content is simply sponsored advertising where you partner with other brands and jointly post ads using the “with” tag. Both parties benefit from such advertisements.
8. Dynamic Ads
Dynamic Ads collect information from your website then reach the right audiences. If you want you can personalize these ads the way you want. For example, you can show ads after a user adds a product to their cart, or offer offers or promotions.
The above article Taimienphi.vn has just reviewed for you Basic advertising on Facebook. These are the basic types of Facebook ads you can use to advertise your business.
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Also if you have any queries or questions that need answers like Products that run Facebook Ads Which is suitable for example?, readers can leave their opinions in the comments section below the article.
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